SONAK began as a general merchandising company and has grown into a global leader at the crossroads of sports, fashion, and lifestyle in the Philippines, representing top-tier brands such as ASICS, Onitsuka Tiger, Molten, Mikasa, and more. With a curated portfolio that blends performance and style, SONAK plays a central role in shaping the Philippine athleisure market and redefining how people experience sports and fashion.

Fueled by a passion for active living, innovation, and customer satisfaction, SONAK has experienced significant growth over the past decade, extending its reach across the Philippines and into Singapore. As it continues to evolve, the company remains committed to offering standout products and experiences that support modern, active lifestyles, one premium brand at a time.